PT MODERN INTERNASIONAL TBK. WAS FOUNDED ON MAY 12, 1971 UNDER THE NAME OF PT MODERN PHOTO FILM COMPANY
PT Modern Internasional Tbk. was founded on May 12, 1971 under the name of PT Modern Photo Film Company. Having undergone several changes in the Articles of Association of the Company, by the Notarial Act Budiarti Karnadi, SH No. 48, dated May 26, 1997, regarding changes to the Articles of Association of the Company, including change of the Company name, became PT Modern Photo Tbk and in June 2007, with the global business changes that happened, PT Modern Photo Tbk. changed its name to PT Modern Internasional Tbk. and since 1971, the Company has become the sole distributor for all Fujifilm Japan products in Indonesia.
• In Industrial Office Imaging business, focused on providing Multifunction Color Copier through a document management solution that able to promote cost efficiency and environmental friendly based.
• In Industrial Medical business, focused on providing X-Ray film product and Fujifilm Computed Radiography equipment, X-Ray unit Shimadzu, Hologic Insight Surgical Mini C-Arm for hospitals and clinics.
• In Industrial Graphic Arts business, focused on providing plates and CTP (Computer to Plate) equipment and Fujifilm digital printing for printing industry.
• In Digital Imaging business, the Company will maintain its business units as long as possible and as profitable as it could by focusing on retail photography and also focused in digital printing solutions and creative solutions such as MPrisa and Photobook.
• In Cellular Pre Paid Reload business, by developing E-Reload product through the banking network in collaboration with various leading operators such as Telkmosel, Indosat, XL, Bakrie Telecom, and other telecommunication operators in Indonesia to be marketed through Fuji Image Plaza and Fujifilm Digital Imaging.
The Company provides full service team, from sales force, technicians and after sales service to our business partners and customers at each branch so that all products and services needed will be enjoyed by the end customers throughout Indonesia. Until the year 2012, PT Modern Internasional Tbk. Has developed a total employee of 2.510. Modern Internasional MDRN
Carrying a strategy that is more focused and aggressive in the year 2010, this subsidiary was focused to carry the Office Imaging division is positioning itself as a “Solution Provider” that promotes cost efficient and environmental friendly also focus on Multifunction Color Copier selling to generate great result.With more marketing programs that meet the market demand, this division has done so many exhibitions at the potential office location. In the exhibition consumers could directly see the product demos even get the chance to conduct a demo at their oi ce with an existing machine, also equipment demo that will be conduct at the RICOH Showroom head office.This division also provides big support for the consumer, not only providing RICOH document solutions, but also support the internal program carrying the “Go Green” theme in accordance with the focus of RICOH Corporation, as the global mother company by carrying the vision “Your Office is the Part of the Environment” . Also did some advertising in print media segment with their executive reader target.Looking at existing trends, the Company through its Office Imaging division decided to implement some strategical focus as follows:
- Positioning the Subsidiaries as a “Document Solution Provider” that is able to promote cost efficiency and friendly environment.
- Expanding product segment with a focus on developing the Multifunction Color Copier market and add high-speed product line.
- Increase the growth of distribution channel by focusing development on potential office area with a strategy to cater the customer need.
Conduct more promotion activities such as exhibitions that cater customer’s need, demos at the site offices, collaboration improvement among dealers with dealerships gathering activities, also provide support to its dealers to attract potential customers by holding the Open House at the location of the dealer. In addition, also continue to conduct Above The Line promotion that selectively targeted the market in accordance with division. Modern Internasional MDRN
PT Modern Internasional Tbk gives donation to society and environment by doing CSR (Corporate Social Responsibility) activities. These activities are as a form of Company’s concerns to balance business and social environment sectors. Other than that, these activities are performed as a donation and participation to benefit those who’re in need.
Throughout 2012, the Company has conducted several social activities, such as:
The Company held a batik competition, cooperated with The Indonesian Museum of Textile.
Resulted from each of the sale of these batik-packaged products to batik’s craftmen and entrepreneurs in Jakarta, so they could develop their creativities and productivities.
This event for 500 children from Sekolah Kami and Yayasan Kurnia divided in some periods. The first period had already done on October 16, 2012, located at Mega Bekasi XXI. The second and third period done on October 22, 2012 at Gading 21.
Other than those activities, the Company also conducted a special concern to religion and social community organizations which located around the office by giving regular donations, in a form of Zakat Infak and Sedekah (ZIS). Modern Internasional MDRN