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A. |
Background |
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Entrepreneurship is a potential for development, both in quantity and quality of entrepreneurship itself. In fact Indonesia is still small number of entrepreneurs. This is a problem in the form of building entrepreneurial Indonesia to support the development of the country. Society's view of the perceived entrepreneurial world is still lacking. Each year if we consider, High School (SMA), Vocational School (SMK), State University of learners pass or private who has been educated. It is they who will be the expectation of a State. After graduation and a diploma most of them thought to look for and get a decent job. Dreams is what makes the most of them became unemployed due to not been able to get a dream job, due to the narrowness of the available jobs, both in public and private sectors. The number of graduates who are educated every year continues to grow, but the increase in employment is not comparable to the increase in the number of job seekers.The world of entrepreneurship is the spearhead for the building of a State. Entrepreneurship is a way out of the best to solve the unemployment problem, but the interests of their students both active learning and that has been passed is still lacking. Causes of lack of interest has a background in public a negative view of the entrepreneurial profession. According to Alma (2005:2) Many psychological factors that shape society's negative attitudes so that they are less interested in self-employment professions, including aggressive, expansive, competitive, selfish, dishonest, greedy, unstable sources of income, less respectable, low employment and so on. This view is shared by the majority of the population, so they are not interested. They do not want a child - his son jump in this field, and try to distract the child to become civil servants, especially when the child is entitled college graduates. They say. "To what high school", if only want to be a trader. "This view is impressive, deep down most of our people, ranging from Dutch colonial times up to several decades of independence. Philosophical
foundation is what causes the people of Indonesia are not motivated to go
into business. We are far behind neighboring countries, which seemed -
would have specialized in the business profession. They can develop a
great business - industrial scale ranging from upstream to downstream
industry, including business services, banking, wholesale trade (wholesale),
a large retail trade (department stores, supermarkets), small retail
(retail), exporter, importer, and forms other businesses in various
types of commodities. |
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B.
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Choice
Entrepreneurship
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According to
Kasali, et al. (2010:18) Eventually, every person who takes on the role
or a career as an entrepreneur needs to know the options - what options are
available to the staff, intraprenuer, entrepreneur, or a social
entrepreneur. The explanation is as follows :
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Employees: your work to others and, if successful, you can achieve a
professional career with a role as
decision makers |
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2. |
Intrapreur: Your status is an employee, working on others, has a boss,
but you are looking for is the freedom and access
to resources and you have an entrepreneurial spirit. |
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3. |
Entrepreneur: You do not work on others, but the effort that you
establish or develop their own. You are a business owner who has
the freedom to set life, the direction of the business and make decisions -
strategic decisions. You bear the risk, but also enjoy the benefits of
business after paying the salaries of employees and liabilities -
other liabilities. |
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4. |
Social entreprenuer: is a social activity with character actors
entrepreneur. Some of you probably think more like the work in the
social area. Whether in education, health, environment, community
empowerment, democracy, law and human rights, the arts or fields -
other fields. By having the character of an entrepreneur you can
promote social activities to social events you can become more
independent and sustainable, and not only - of the living eye donations
only. Options options available, you live determines where your career
field to go and always make the best
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C. |
Entrepreneur category
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Center for Entrepreneurial Leadership from the State University of New
York at Buffalo businessmen classified into the following three categories:
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Employers Classics (classic entrepreneur) |
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Identify business opportunities and allocate resources to tap into that market. David Marecheschi Story is an example of a classic entrepreneur since I was in college Marcheschi has joined the company which markets caffeinated beverages in the bottle. After graduation, he was looking for a chemist to mix formula products, Water Joe. Marcheschi form an alliance with a company that agreed to distribute bottles of the drink. After a year in operation. sales turnover has reached $ 12 million. Innovative products are in demand by students, truck drivers, athletes, and members of the band. Marcheschi said that some consumers buy Water Joe to a mixture of orange and lemon juice, and some of them to be mixed with coffee. |
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2. |
Intrapreneurs |
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was a spirited entrepreneurs who are trying to develop new products,
ideas, and commercial ventures in large
companies. For example, 3M Company continues to develop innovative
products to
encourage the birth of the entrepreneurial spirit among its employees. Some
of 3M's most successful product begins with the
inspiration of its employees. Art Frey found a Post-It Note, while
Connie and Raymond Hubbard Heyer found the soap pads
Scotch-Brite Never Rust.
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3. |
Agents of change (change agent) |
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Called the businessman also reverse the situation (turnaround entrepreneur)
are the managers who tried to revitalize a company that has been running
in order to remain competitive in the modern marketplace. Joanna
Lau is a change agent that changes the Bowmar / ALI. A manufacturer
of electronic systems for the defense industry, and while they are
in critical condition. We are now dying
slowly - land, said an employee. When nearly lost the last three
because of poor consumer product quality and delivery of
goods as well as a loss of $ 1.5 million. Bownar trying to find
another way. At that time, Lau and a group of employees
purchased the company and the new company named Lau Technologies. As
a new company boss, Lau visited the customer and the promise of product
quality improvement and delivery of the goods on time, he fulfilled his
promise to make a program where the total quality (Total Quality Management
- TQM) and financial control to increase cash flow and reduce
corporate debt. Then expand the product and customer base by tapping
into the digital image (digital imaging) nonpertahanan field. In 5
years, he managed to make it a profitable company with sales
turnover of $ 60 million. |
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D. |
Reasons for Choosing Entrepreneurship |
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As a Career Path If you have to choose between working in a company or on their own, which one do you think is more interesting? According to the Small Business Administration (SBA), about 30 percent of the population of the United States has always "thought of owning your own business" and 4 percent of all working-age population - about 7 million people are actively involved in the establishment of new enterprises at certain moments. Since the early 1980's, has seen an increased interest to make entrepreneurship as a career path. It is heavily influenced by the success of entrepreneurs like Sam Walton, Martha Stewart, Bill Gates and Steve Jobs.Ever-increasing popularity of entrepreneurship which is currently among the younger generation more interested in trying to own than working for someone else. The extension of business as a group called Generation E, which emphasizes their prospects as a future employer. A public hearing conducted in 1996 on the Center for Entrepreneurial Leadership noted that 7 out of 10 middle school students want to own and manage their own business. "Child - the child believes that one - the only chance in life is to create jobs, and instead accepted a job", he said. Marily Korilsky, Vice President of the organization. "They see a sense of security in the works is a problem that must be considered, and they want to be his own boss. People choose to leave the employer that is not rational or recognition and awards are not adequate. Others such as David Marcheschi started the business needs of consumers. Some of these motifs are often used as the main reason for becoming an entrepreneur. |
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The desire to be a boss for yourself The motivation that drives many entrepreneurs are self-management (self management). In an annual survey conducted by Inc. magazine., In America's 500 fastest growing companies, 4 percent of CEOs said the main reason that causes the same to try to own them, namely:
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